Bachelor of Science in Mass Media

Career Preparation

Our 44-credit-hour Bachelor of Science in Mass Media (BSMM) program offers students a comprehensive introduction to digital and traditional media rooted in today's best storytelling practices.

This program combines theoretical knowledge with the concrete content-creation skills required by top employers. The strength of this BSMM program lies in its versatility; graduates will leave Baker with a variety of career options:

  • Digital and social media
  • Public relations
  • Advertising
  • Sales
  • Marketing
  • Web content management
  • Corporate communications
  • Traditional media

Skills That Drive Our World

  • Learn to integrate text, graphics, audio, still photography and video.
  • Master interviewing and writing for mass media.
  • Gain hands-on experience through projects for a commercial media outlet in your area.
  • Understand the theory, ethical principles and legal concerns in the media industry.

Earn your BSMM degree online.

Attend a free information meeting for business programs. Find out more.



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