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Graduate Business Certificate in Data Analytics

This graduate business certificate increases marketability, strengthens knowledge in an area vital to business and leadership, and enhances earning potential.

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Matthew R. Bice, PhD

Dean of Graduate and Online Education

Data Analytics

About

Successful organizations need professionals who understand how to gather data, can interpret predictive models, and then use that knowledge to influence organizational decision-making.

Enroll now: 30% discount (off $637 per credit hour) for new students.

Students will complete real-world projects featuring case studies from Silicon Valley tech businesses and the health, finance, and social welfare fields. Graduates will be comfortable using business intelligence, data visualization, and other applicable statistical tools when grappling with real-world management problems.

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Courses

DTA 510 Advanced Business Data and Analytics

This course teaches applied job skills in close connection to the concepts and theories that drive daily decisions relevant to data analysis and business intelligence. Each module will focus on the primary theme. Students will start by grappling with real-world cases, then will methodically drill down to solve the problems from a technical approach. A few of these topics include applications of statistics, data visualization tools in Excel, linear regression, time series, classification algorithms, and bias in data.

DTA 520 Data Visualization

This course teaches the skills, concepts, and theories relevant to data visualization and its applications. Students learn theoretical fundamentals and design principles of data-based visualizations, how to spot misleading and untruthful visualizations, and how to use Tableau, a leading data visualization software. Students also learn visualization best practices, learn how to design usable dashboards, and will sharpen their analytical skills. This course is hands-on, allowing students to merge, join, and download data from several sources for their visualizations.

DTA 530 Data Management 

This course is for people who want to learn how to answer questions by using data. In particular, this course is for aspiring analysts who understand Microsoft Excel but have little to no coding experience. The modules provide students with in-demand job skills with a focus on real-world applications. Students learn about the different types of SQL, data aggregation, and how to join tables in SQL.

DTA 570 Applied Data Analytics

This capstone course provides students with an opportunity to apply skills learned throughout the program—both core analytical skills and soft skills like problem-solving and communication—on complex, real-world projects. Students work in small teams to play active roles in project planning, scheduling, and presenting data from an array of verticals, such as digital marketing, business operations, finance, and health care. This course serves as final preparation for students entering the workforce.

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Enrollment Requirements

  • Completed application form (choose NDS: nondegree seeking)
  • Official or unofficial transcript indicating a bachelor’s degree conferred from a regionally accredited institution of higher education
  • Payment of all tuition and fees
  • Access to email and Internet

Baker Is Military Friendly

Military Advanced Education named Baker University one of America’s Top Military-Friendly Colleges and Universities. Veterans and active-duty service members and their spouses may qualify for tuition discounts.

Military Benefits