Bachelor of Business Administration Courses

BBA Core Courses | Lower Division (24 hours)

BK 110 Introduction to Business Education (Must be the first course taken within the program.)

This is an introductory course for adult students pursuing an undergraduate degree. Topics include program planning, group interaction, written and oral communication skills, research skills, test taking, note taking, and time management. This course instructs students in the methods of critical reading and reflection and in the application of these skills in writing. This course is a prerequisite for all undergraduate course work, and must be taken as the first program course.

EN 102 Written Communication I (Must be taken within the first three courses.)

This course introduces students to the fundamentals of college writing. Students will learn to use the writing process as well as different rhetorical strategies to develop logical, organized communications and classroom essays. Emphasis will be placed on communicating ideas clearly and using feedback to edit and improve work. This course satisfies the lower-division written-English requirement. (3 credits)

HU 111 Critical Thinking

Critical Thinking introduces students to logic and the ability to think clearly and critically, primarily through practice in inductive and deductive reasoning. The course emphasizes recognition of fallacious reasoning, unclear or misleading language, and manipulative techniques in various forms of communication. (3 credits)

BU 220 Foundations of Business

Foundations of Business introduces the student to the operation of business and its position in domestic and international commerce. Students will examine the role of business in the creation and distribution of goods and services, and learn about business participation in civic and public affairs. Students get to know the basic business functions of management, marketing, human resources, accounting, and finance. The course explores career options in business. (3 credits)

BU 230 Financial Planning

In this course, students learn about the role of consumers in the economy. Students will develop a basic financial plan, apply budgeting procedures in daily and monthly spending plans, calculate principal and interest, define types of consumer credit, and identify types of housing mortgages. Applying course concepts, the student should be able to determine individual insurance needs and be able to explain employee and retirement benefits.  (3 credits)

BU 240 Basic Economics

This course provides an introduction to the study of economics and applies economics to contemporary social issues such as pollution, professional sports, crime, unemployment, and taxation. Students gain a framework of basic tools to support their understanding of fundamental economic principles. (3 credits)

BU 250 Advertising and Promotion

This course provides an introduction to the fundamental elements of customer communication and how to apply them to target market strategies. Students are introduced to advertising principles and practices and develop an advertising plan for a business organization. (3 credits)

BU 260 Fundamentals of Accounting

In this course, students are introduced to accounting theory and practice.  This course emphasizes the use of financial statements for management control. (3 credits)

BBA Core Courses | Upper Division (24 hours)

EN 305 Written Communication II (Must be taken within the fist three courses.)

This course prepares students for writing in professional settings and in future SPGS courses. Students learn to write analytically and persuasively with a reader-centered approach. Students will employ the writing process of invention, drafting, editing, and revision. Students will become skilled at finding and eliminating most common writing errors and learn to write succinctly. This course is a prerequisite for other upper-division course work. (3 credits)

BU 315 Best Practices in Management and Leadership

Designed to provide an overview of the roles and responsibilities of managers in the day-to-day operation of organizations, this course examines the critical roles of leadership, decision making, and communication and explores aspects of motivation and managing conflict, change, and diversity in contemporary organizations. (3 credits)

BU 327 Leveraging Technology in Decision Making

This course presents the many forms of information systems that provide data to contemporary organizations, including databases, the Internet and decision-support systems. The course reviews system design, infrastructure, security, and electronic commerce. This course satisfies the computer science requirement within the Bachelor of Business Administration and Bachelor of Science in Accounting degrees. (3 credits)

BU 333 Business Analytics

This course introduces analytics and statistics as applied to managerial planning and issues. Emphasis is on conceptual understanding as well as conducting analytic analyses. Students learn the limitations and potential of business analytics with hands-on experience. The course covers the basic concepts of analytic model building and its role in rational decision making. Students are encouraged to take an analytic view of decision making by examination of trade-offs, constraints, uncertainty, and analyses. Students collect and analyze analytics to prepare and present a comprehensive final project report. (3 credits)

BU 336 Innovative Marketing Strategies

This course examines the nature of marketing and how it identifies and satisfies consumer needs. Learn innovative marketing processes; the environmental factors that affect marketing; how consumers reach buying decisions; marketing research methodology; and the marketing mix of elements, product, price, place, and promotion. (3 credits)

BU 348 Strategic Human Resources

This course introduces the essential elements of personnel management. Students study employee recruitment, hiring, training, and evaluation. Students learn the processes of wage, salary, and benefit administration. The importance of labor relations is also emphasized. (3 credits)

BU 352 Business Law and Government Regulations

This course examines the formation and application of common law, the Uniform Commercial Code, and administrative agency law in relation to the business organization. (3 credits)

BU 373 Applied Accounting for Business Decisions

This course goes beyond the mechanics of financial accounting to provide a more advanced understanding of accounting practices. It incorporates financial and managerial accounting concepts, including statement of cash flows, budgeting for planning and control, cost accounting systems, and break-even analysis. (3 credits)

Leadership Major Courses | Online Only (18 hours)

BU 320 Economic Trends in Business Leadership

This course presents the basic principles and concepts of economics, including cost, supply and demand, elasticity, costs and benefits, GDP, inflation, fiscal and monetary policy, and international trade. Students will learn about these principles with an emphasis on how they influence business decisions. (3 credits)

BU 365 Leadership: Lessons from History

Students evaluate leadership lessons learned across time by surveying leaders and applying leadership theory to their styles. Readings will illuminate the actions taken by many leaders as they struggled with making ethical decisions, thinking critically, and building teams of people. (3 credits)

BU 397 Leading and Coaching Teams

Students experience an applied approach to effectively leading and coaching models and apply these concepts. Students develop structures, processes, and strategies to create and maintain effective teams. (3 credits)

BU 433 Building Organizational Climates

Students discover the elements that create organizational climates. After reviewing the literature and foundations of organizational climates, students develop systematic methods of building climates within organizations. (3 credits)

BU 446 Project Planning and Implementation

This course introduces the concepts and procedures essential to project-centered organizations. Learn about team development and conflict resolution, and use industry-leading software to enhance the project management process, including task assignment, project control, scheduling, and budgeting. (3 credits)

BU 465 Leadership Project

Students analyze common mistakes and pitfalls made in project management. The course surveys broad concepts including successful project planning, organization and implementation. Topics include the project management life cycle, work-planning technologies, and evaluation techniques. (3 credits)